You'll see this everywhere else but I can't really call this a marketing blog without putting this up. I do love how Nike can take a different approach to all this. Obviously the brand sponsors Tiger so it is going to try and take a high-road. I, for one, haven't been particularly interested in getting to the bottom of a very personal issue for someone I've never met. Still, Nike ties to make a thoughtful ad. What positive can we make? Can we explores the challenges that are presented in one individual's journey through life? Being cynical about Nike is a little tired. What else do you want from Nike or tiger right now?
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