Do you remember these bears???

I don't either. It's a pretty nicely done hoax perpetrated by Pixar. It really does look and feel like an old ad from ages ago. Maybe the giveaway is the fuzzy bit at the bottom of the screen or maybe just that this bear didn't exist. I'm sure my cousin would have had it if it did.

Anyways, this bear is going to show up in Toy Story 3 and I love the creative.

Maradona was a digger

I'll admit, I've been a fan of Turntable Lab since they first stepped on the scene during my college years. I always loved getting their stickers with my packages of records and needles. I'd put them up around my college campus. I think a couple of those stickers are still there. As an aside, one time I got a box of records in the mail and someone at the lab had written "CHVNK 666" on my invoice. I always wondered who did that. Whoever it was knew the deal.

I want to give them a shout out for this awesome image they put together. Maradona is one of the illest sports heroes out there. This also provides some inspiration for those of us that have fallen off on our digging habits.

Nescafe price discrimination

One of my first posts on this blog commented on how smart is was for Nescafe to be going after Starbucks with the single serving instant coffee packs. I was also excited to see the ad in Spanish. Someone did their homework.

I'm here to follow up on the story a little bit. I was in the local grocery store yesterday. Not a local mini-mart but a fairly large chain. I was checking out the Nescafe single packs when I noticed something quite intriguing. Nescafe has the same product packaged in two different ways- one is in English and one is in Spanish. That may not be a huge deal but there stocked really close to one another AND they were different prices. If you buy the English product, it's $1.19 for a pack of 7. Spanish speakers get 8 for that price.

Puma drops a World Cup viral

Not to be left behind by it's rivals, Puma dropped a World Cup viral video called "Journey to Football." It was shot in Ghana, Ivory Coast and Angola. This fits in quite well with Puma's overall soccer sponsorships strategy. Aside for it's mega sponsorship with the Italian side, Puma has engaged in sponsorship deals with African nations. This is, in large part, because Puma can't afford the roster that Adidas or Nike have. They also see some good ROI on teams like the Ivory Coast because they are underdogs and their jerseys are hip for that reason. Anyways, it's a pretty cool video.

Campari turns 150

Everyone's favorite aperitif is turning 150 this year. To commemorate Campari is rolling out some really slick limited edition labels. It sends a pretty strong message about craft and heritage when you can celebrate 150 years of excellence. I think these labels convey that for sure.

ilovedust and AQKA animated ad for Nike

I also wanted to share this fun little ad featuring a destructive robot and a very courageous Asian woman wearing some Nikes. It's got a cool electro-pop soundtrack and pretty fresh animation. Music by Vitalic (Repair Machines.)

Nike chase from ilovedust on Vimeo.

New Spike Jonze ad for Lakai

I had to share this recent Spike Jonze ad for Lakai, which is a company that makes skate shoes and apparel. It features Rick Howard, Mike Carroll and Spike's signature Twizzler.