I'm sure everyone has seen this this week. I wanted to post it up here just in case. At least basketball knows how to enjoy itself. I feel like if any of this happened during an NFL game, someone would be fined.
Wednesday, June 9, 2010
Google Ad Experiment
File this under- I wish I had thought of this first. Marketing brands and products is one thing. A lot of people, myself included, can freeze up when it comes to marketing themselves.
Monday, June 7, 2010
adidas Original's World Cup Cantina
Adidas dropped this Originals ad last week that combines the unlikely combination of World Cup watching and Star Wars. The Star Wars bit is not as random as it may appear at first. Original's dropped an extensive Star Wars themed line last winter that definitely offered something for everyone. It's an interesting idea to combine that pack with FIFA given Original's position as a lifestyle brand.
The ad itself is in line with Original's overall approach of drawing in lifestyle celebrities. It features Bekham, Snoop, Ian Brown and a few others. Snoop's performance is endearing even though his acting is always a little goofy. HOWEVER, the big deal here is the rare cameo from Daft Punk. The helmeted duo shines in this ad for sure. There is also a cameo with Neil Armstrong at the very beginning which is also pretty cool.
The ad itself is in line with Original's overall approach of drawing in lifestyle celebrities. It features Bekham, Snoop, Ian Brown and a few others. Snoop's performance is endearing even though his acting is always a little goofy. HOWEVER, the big deal here is the rare cameo from Daft Punk. The helmeted duo shines in this ad for sure. There is also a cameo with Neil Armstrong at the very beginning which is also pretty cool.
I owe the Giraffe Lookout loyalists a word of apology for being slowing down on posting. It's been a busy few weeks with the launch of a start-up, a spill in the gulf, a guest blog post over at fosmopolitan and then college football world imploding. The bad news is that it's only going to get slower as I'm about to embark on an extended vacation (bad news for you, not for me.) When I get back in mid-July, I fully intend to keep the blog up and will continue blog with renewed vigor.
In the meantime, I wanted to post up these awesome World Cup posters that ESPN made. I posted all of them because they are all cool in their own way. You can find the original posting here.
In the meantime, I wanted to post up these awesome World Cup posters that ESPN made. I posted all of them because they are all cool in their own way. You can find the original posting here.
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